Responsible for the design of campaigns and the planning of communication strategies
Enhance marketing & communication strategy to increase user growth rate
Lead branding and marketing strategy development and implementation for a portfolio alcoholic beverages.
Digital marketing, customer acquisition and social media content development
Promotion Planning – be able to plan for a full year calendar of eCommerce events and activities to enhance shopper experience and achieve sales targets.
Develop product positioning, value propositions, and messaging to be used in product launches and marketing campaigns for Kingsman products
Develop data-driven life-cycle marketing and cross-sell strategies to promote product growth and retention
Administer all online marketing strategies and ensure quick check out process for customer and maintain track of competitions at all times and monitor all illegal brand products on website.
Prepare reports for all sales and promotions and monitor all site metrics and analyze competitor market and gather knowledge on latest technology in process.
Requirement:
Diploma in Marketing or equivalent
At least 2 years relevant experience
Excellent organizational, interpersonal and communication skills
Proactive, resourceful and excellent team player
Cross-functional capabilities – ability to hands-on with all teams
Experience in Ecommerce environment preferred
Experience in Alcoholic Beverage Industry an advantage